Log in

Off Campus Writers' Workshop - OCWW

Dana Kaye - Launch Your Own Publicity Campaign

  • November 10, 2016
  • 9:30 AM - 12:00 PM
  • Winnetka Community House, 620 Lincoln Ave., Winnetka, IL


Registration is closed

Launch Your Own Publicity Campaign

Dana Kaye is the publicist and author of Your Book, Your Brand: The Step-By-Step Guide to Launching Your Book and Boosting Your Sales. She will outline the fundamentals of media outreach and demonstrate how to secure review coverage, interviews, and features for your books. This session will include a workshop component where attendees will draft pitch emails and Dana will facilitate critique of several pitches. 

 Dana Kaye is the owner of Kaye Publicity Inc., a boutique PR company specializing in publishing and entertainment. She received her B.A. in Fiction Writing from Columbia College Chicago. After college, she worked as a freelance writer and book critic. Her work has appeared in the Chicago Sun-TimesTime Out ChicagoCrimespree MagazineWindy City TimesBitch Magazine, and on This experience has been crucial to her publicity career: she has the contacts and necessary industry insight to form pertinent, widespread media campaigns.

Dana is known for her innovative ideas and knowledge of current trends. She frequently speaks on the topics of social media, branding, and publishing trends, and her commentary has been featured on websites likeThe Huffington Post,Little Pink Book, and NBC Chicago.

Registration and Socializing 9:00-9:30

Program 9:30-12:00

Powered by Wild Apricot Membership Software